Copy Portfolio
AR Fine Art Inc.
As an internationally-collected artist, Amira came to me looking for copywriting help for the launch of her new signature program, Better Than Art School™. Together, we created new copy for her main sales page, masterclass email sequence, and lead magnet email sequence. The result? A time-saving and streamlined process for a successful program launch!
Zonion Creative Group
A full service digital marketing and advertising agency, I’ve worked with Zonion as one of their lead copywriters for over 28 client projects. From web copy, landing pages, brand messaging books, blog posts, and email drip campaigns, I gotta say it’s quite the diverse portfolio of pieces (for an equally diverse set of clients!)
Clients:
Smart Little Spaces
Verity reached out about copywriting for a new website she was currently building and it was such a joy to be part of this project! As an Amazon specialist, brand strategy expert, coach and educator, Verity was also in the midst of launching her new offer—the Amazon Launchpad Pro Program.
After getting to know Verity and her story, emulating her vibe and brand voice, and gathering all the juicy details of her program (for those wanting to make the empowered leap to start selling on Amazon), I wrote the fun and inviting copy for the essentials on her website—home, about and the sales page.
Sara O'Brien Coaching
After collaborating on previous website projects, Sara contacted me to revamp the website copy for her own business. As a former NYC marketing executive, Sara helps professional women discover a new sense of purpose and success as a leadership and personal life coach.
Together, we took the best bits Sara already had and got to the heart of her story and vision. We expanded on the transformation client’s can expect, and elevated her copy so every sentence reflects not only her talents, but her heart and passion for helping women find the fulfillment and leadership role they deserve.
Moxie Media Management
A visionary marketing and advertising agency (with a focus on helping companies set themselves apart with a strong online presence, brand awareness and actionable strategies), I worked alongside Anika and her team at Moxie as one of their copywriters. My favourite projects: writing the website copy and email sequences for NexxGen, and writing hundreds of city pages for Turo.
Clients:
Collaborative Work
I’ve had the pleasure of partnering with other creatives on larger-scale website projects as featured below. My role? Copywriter of course! And also putting on my “project management” shoes at times to ensure communication is smooth and clear between my fellow creative colleagues and the client. The result? Aligned copy (crafted by yours truly) showcased on a new and modern website.